A Lifetime Investment that adds timeless beauty to your home The most versatile floor covering there is, natural wood goes with contemporary and traditional and everything in between. Designers rated natural materials as superior in elegance, prestige, style, maintenance, and durability.

Why Choose Wood Flooring?


Wood floors add value to your residence at resale time, not to mention it is a lifetime product. They increase in value as your home does. Hardwood floor products are one of the most sought after hard surface flooring in remolding and new home construction.

Easy to Maintain

Routine maintenance is a little more than simple sweeping and vacuuming, always making sure your hardwood floors are protected from moisture and heavy wear which creates scratches. Preventive maintenance like area rugs, floor protectors (on ALL furniture on your hardwood floors), and routine maintenance with proper hardwood floor cleaner should always be exercised.

Ecologically Sound

Wood floors come from a natural resource that is sustainable. Long gone are the days when timber was cut down with little thought for the long term consequences on the nation's forests. Today most timber is cut from forests that are carefully managed to ensure continued resources in the future. In fact, according to U.S. Forest Service statistics, almost twice as much hardwood timber is added every year through new growth as is harvested. Additionally, there is more standing hardwood timber today than there was 50 years ago.


The Environmental Protection Agency has said that indoor air quality is one of our top health threats. Installed in the home or elsewhere, wood floors help contribute to a healthy living environment. Hard surface flooring such as hardwood floors does not trap or harbor dust mites or molds. That creates better air quality for all inhabitants, but especially for the estimated 35 million Americans who suffer from allergies. The hard surface of wood floors also helps avoid artificial substances such as pesticides that can accumulate on some floor coverings.

Selection and Variety
With today's technologically advanced manufacturing, stains and finishes, hardwood floors come in many sizes, styles, colors, finishes and species. These many choices can complement any home or office with style and a beautiful product that last a lifetime.

What are the current trends in hardwood flooring?

Hardwood and exotic imported woods are the hottest materials in flooring today. Oak in both white and red is still the most popular of the flooring species. For new construction and floor renovation traditional favorites like birch, maple, cherry and walnut are frequently used. For these customary hardwood floors, many consumers now want wider planks than the traditional 2" or 2 1/2" wide planks to achieve an irregular, casual look. In addition to standards such as oak, exotic cousins are quickly coming to the forefront of the hardwood scene. Some of the atypical varieties gaining popularity right now are Brazilian Cherry, Cork, and Bamboo. 

Technically a grass, bamboo is considered a wood due to its hardness. It has become very popular with "greenies" due to its rapid regrowth. Often grown just for flooring and furniture, bamboo is an easily and quickly renewable resource. Bamboo is very dent-resistant compared to standard hardwoods, and can be sanded and refinished up to three or four times. In the past flooring options such as bamboo were primarily used by interior designers and architects for its visual appeal. As more homeowners seek to create healthy homes that minimize impact on the environment, the use of natural and recycled woods continues to grow. Environmentally conscious buyers like that natural woods such as bamboo can be easily replenished without depleting our natural resources. Practical patrons like the fact that it's as hard as red oak, and harder than cherry and walnut. Design conscious customers enjoy its exotic and versatile style. Taking note of this growing trend, Luna in addition to their already vast hardwood inventory, now offers an environmentally conscious green option for flooring - the new BellaVerde line.

SOLID or ENGINEERED hardwood? Which is best for your home?

Solid Hardwood

Like it sounds, solid hardwood flooring is milled from a single 3/4" thick piece of hardwood. Because of its thickness, a solid hardwood floor can be sanded and refinished over several generations of use. One of the characteristics of solid wood flooring is that it expands and contracts with changes in your home's relative humidity. Normally, installers compensate for this movement by leaving an expansion gap between the floor and the wall. Base molding or quarter round is traditionally used to hide the extra space.

Engineered Hardwood

  • Engineered hardwood flooring is actually produced with three to five layers of wood. Each layer is stacked in a cross-grain configuration and bonded together under heat and pressure. As a result, engineered wood flooring is less likely to be affected by changes in humidity and can be installed at all levels of the home.

Before deciding on Solid or Engineered hardwood flooring, consider these factors:

Location, Location, Location

The location of your hardwood flooring basically falls into three categories:

  • On Grade - at ground level
  • Above Grade - any second level or higher
  • Below Grade - any floor below ground level, including basements or sunken living rooms.

Traditional solid hardwood flooring is not well suited for high moisture areas such as bathrooms or below-grade installations. The construction of an engineered hardwood gives it enhanced structural stability and moisture resistance that allows it to be installed at any grade level.

What type of subfloor do you have?

If you plan to install over concrete, you must use an engineered product to ensure structural integrity. Solid wood flooring or Engineered flooring may be used over plywood, wood, or OSB subfloors.

Will there be moisture in the room?

If so, you'll want to select an Engineered hardwood. The moisture resistance of an engineered hardwood makes it suitable for rooms where moisture is a possibility, such as bathrooms.

In general, engineered products can be installed in any room in the home, whether on-grade, below-grade or above-grade. Engineered products can be nailed down, glued-down or stapled down, or "floated" over most subfloors without the use of nails or adhesives, making it ideal for remodeling. Solid products are not recommended for below grade installations and must be nailed down or glued down.